Project 1 Fun with Flyers

For our first project we did a flyer for a Graduate Leadership Project. I was so out-of-it when I read the project details that I did it wrong the first time. I’m worried I may work myself past the point of exhaustion again. The killer was holding my 27 lbs. Back End Development textbook while I read it. I set it against things, but I still have to lug it around. I’m suppose to not lift more than 12 lbs due to my back. It just wore me out. I am getting shots in the area in June. Hopefully it will make a difference. The low back ones sure did.

I struggled with the 36 principles of design in ART 130, only getting a few of them and many of them I had no clue what they meant. I got a different perspective from my amazing Typography class (the study of type) so I am glad to get back expanding on the stuff I learned in ART 130 again. I worked really hard on my negative space and contrast in this piece. I am amazed that I am actually looking at what I envisioned for the project when I started. I think that shows I, at least, have a clue. A clue to what? We shall see…

My finished flyer.

This is my finished flyer. It was printed in 72 dpi RGB because the contrast didn’t come out right the Leadership Conference portion when I printed grey-scale.

Project Data

Description: Flyer for a Graduate Leadership Conference
Process (Programs, Tools, Skills, FOCUS principles): InDesign, Photoshop, pencil, Pilot G2 Black Pen sketchpad, Alignment, Contrast, Value and Proximity
Message: Let us help you make it in Leadership.
Audience: Grad students from the College of Business and Communication
Top Thing Learned: I am not overly comfortable with a lot of white-space.
Title Font Name & Category: Rockwell (Slab Serif)
Copy Font Name & Category: Arial (Sans Serif)
Links to images used in this project: https://wil12045.wordpress.com/wp-content/uploads/2015/05/daniel-wilhelmt-indesign-flier.jpg